Praise for the First Edition of Conducting a Successful Capital CampaignThis book is highly recommended for development professionals, as well as board members and administrators who believe that a few million can easily be raised by development personnel in their spare time.--National Society of Fund Raising Executives JournalDove, drawing on his own experience and that of other authorities, has put everything into one volume, everything you need to know to succeed.... Considering the proliferation of capital campaigns, the only surprise is that such a book was so long in coming.--Contributions Conducting a Successful Capital Campaign has been the definitive resource on capital campaigns for a decade. Now, in the long-awaited second edition of the best-selling guide, Kent Dove offers an updated and expanded blueprint for planning and managing a successful capital campaign. In an all-new handbook format, Dove presents an authoritative, systematic guide to every aspect of a capital campaign. He provides new discussions on such important topics as linking strategic planning to fundraising, conducting external market surveys, defining leadership roles, establishing a campaign and solicitation process, and much more. In this new, extensively revised edition, he also adds:A dramatically expanded resource section that includes samples of a strategic plan, market surveys, case statements, financial reports, pledge forms, newsletters, program brochures, a complete volunteer kit, and a post-campaign evaluationNew chapters on technology in fundraising, leadership gifts, and developing lasting relationships with donorsUpdated examples and real-world lessons from diverse organizations that have conducted their own capital campaignsThe Dove Preparedness Index (DPI), a unique measurement tool that helps organizations simply and accurately assess their readiness to embark on a capital campaignThe ... Copyright (C) Muze Inc. 2005. For personal use only. All rights reserved.
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